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Pricing Strategy Game - Matching

This game is to help get you accustomed to pricing terms and strategies.

akronuarf2
Created Date 10.21.20
Last Updated 10.22.20
Viewed 5 Times
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Topics of this game:
  • A ____________ helps you to determine a price for your product
  • A target for the strategy and performance of a business that improves gross profit
  • A company’s clear cut, defined goals
  • a particular group at which an advertising campaign is aimed at
  • the place that a brand occupies in the minds of the customers
  • characteristics of a product
  • the willingness to buy a product or service based on customer desire
  • Similar product’s pricing
  • The economy the product is entering into
  • this strategy uses the existing market rate for the product
  • this pricing strategy focuses on the cost of producing your product
  • this is a flexible pricing strategy that determines a range of pricing for a product that changes de
  • this strategy is to give customers a free product to persuade them to purchase more from you
  • this pricing strategy is when a product is initially a higher price and then dropped to a lower pric
  • this strategy is based on the dollar worth of your time and trading money for your service
  • This pricing strategy is executed by charging the highest price possible for a product and then drop
  • This pricing strategy is to enter the market at the lowest possible price, then slowly raise it to t
  • this strategy is to price the product high to give off the appearance of the product having high-val
  • This pricing strategy is executed by charging a set fee for each project completed rather than for t
  • This pricing strategy is executed by pricing the product to what the customer is willing to pay for
  • This pricing strategy is to bundle two or more complementary products together into one all-inclusiv
  • This pricing strategy is less about pricing and more about customer perception. This strategy is ex
  • This pricing strategy is different from the others as this is the only strategy that takes into acco